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With 52 years of presence in radiology services and 6 branches in the State of Mexico, Laboratori Durán is another health innovator that has successfully implemented Eden PACS. Gerardo Durán Arriola, Administrative Coordinator, tells us how Durán has differentiated himself from his competitors by placing the patient at the center of his business strategy.
In the beginning, Durán started out as a family business with a small laboratory in Texcoco that offered CT scans. Today they are a group of more than 6 branches with the highest level of service, very powerful teams that compete with the level of the most important health conglomerates. They offer clinical laboratory and radiology studies such as tomography, magnetic resonance imaging, X-rays, ultrasound, mammography and densitometry, in addition to other special studies such as endoscopies, colonoscopies and spirometry.
“We seek to have a point of contact in all branches to provide immediate answers to patients who always have great human quality, as if they were our own families.” In Durán, they treat more than 150,000 patients a year from their branches in strategic locations that border the Northeast and Northwest areas of Mexico City.
When it comes to choosing its technological tools, Durán is very clear about two central objectives: to empower the patient and to standardize his operating processes. To achieve operational consolidation, Eden PACS was the perfect solution to meet these goals.
“To provide a service with concern for
And the patient experience sets us apart from the rest.”
Gerardo Durán Arriola, Administrative Coordinator
Currently, Durán and the management team are preparing to obtain international certifications and for this, the formalization and optimization of workflows is key. “For us, it is essential to homogenize processes and consolidate ourselves in order to later be able to expand to the territory of Mexico City and the rest of the region with force.”
Durán empowers the patient with digital solutions and warm services
“We know that patients are our customers. They are the ones who pay and we want them to be the ones to decide,” says Gerardo Durán, Administrative Coordinator.
An example of their commitment to patient well-being is their alliance with a group of neurologists, who have long trusted the technology and service of Laboratoires Durán to provide timely and reliable diagnoses to their patients. Together, they have proven that taking the first steps towards another level of innovation with Eden PACS it has benefited them substantially.
With a lot of potential still to be exploited, the pandemic was key to encouraging them to digitize, since it was necessary to send the results digitally, beyond email, so they started by including QR codes. From then on, they realized that they needed to offer digital services with the highest quality. Having it on WhatsApp with the best quality enhanced the work of doctors, since it is a timely tool and that was what convinced them.
Just 6 months after the implementation of Eden PACS, Gerardo Durán reflects that deciding on Eden was easy, since we share key values such as prioritizing the patient above all else and always seeking to deliver the highest possible quality. “If it's not great, we don't like it,” says the Administrative Coordinator. “When we saw the automatic sending by mail and WhatsApp, we were convinced. It really is a PACS that provides a solution.”
